Treatment Compliance Is Key
Dogs can't get health if they don't take their medicine

Veterinarians site importance of compliance
Veterinarians consistently warn that one of the biggest threats to successful treatment isn’t the disease itself — it’s noncompliance. Studies show that up to half of all prescribed medications for pets are given incorrectly or not at all. Owners often struggle with dosing schedules, administering pills, or managing a pet’s resistance. Some stop treatment early once symptoms improve, while others misjudge how much their pet actually ingested. The result is that conditions go untreated or relapse, leading to worsening illness, emergency visits, and higher long-term costs for care.
From the veterinary perspective, compliance isn’t just about convenience — it’s about outcomes. When pets don’t receive the right dose at the right time, treatments fail, diagnostic results become unreliable, and preventable complications arise. Vets are eager for solutions that take the friction out of at-home care, making it easier for owners to follow through. Innovations like dissolvable oral strips directly address this challenge by turning dosing into a single, effortless step — ensuring every treatment is completed accurately, improving recovery rates, and restoring trust between veterinarians and the families they care for.